Book Subscription Website Design
Ecommerce for a fantasy and romance book subscription brand
About Page & Wick
Page & Wick is an independent book subscription brand dedicated to fantasy and dark romance readers
They curate exclusive, limited-edition fantasy novels every two months and recently expanded into general sales through their Wicked Pages shop. With a strong community of book lovers and a growing subscriber base, they needed a website that reflected their aesthetic and made managing subscriptions easy for their users.
Client Testimonial
“The Parrot Creative team has been fantastic from day one. They took the time to understand our business and gave our website the makeover it needed. The design team did an excellent job of understanding our brand and what it means to us, both visibly and behind the scenes. Kacper’s ongoing support and responsiveness have made every project run more smoothly for us. We have noticed a significant improvement in our website’s performance since switching over, and we couldn’t recommend them more highly.”
Maddy | Page & Wick
Project Brief
Website design and development for a book subscription company
Parrot Creative worked closely with Page & Wick to elevate their website with a full redesign built on WordPress and WooCommerce.
We delivered a bespoke solution that not only reflects their magical, celestial aesthetic, but also handles growing demand from loyal subscribers and new customers alike.
What we did
- Fully responsive design across all devices
- Custom queue system integration using Cloudflare Waiting Rooms
- Email marketing integration for newsletter campaign and waitlist automation
- Custom subscription skip tracking and cancellation
- Tailored shop for general and leftover stock sales
- Dedicated Wicked Pages section with unique styling and product filtering
- Intuitive, streamlined navigation structure
- Waitlist management for new subscribers (including a queue system)
- Dynamic content areas: news, shipping updates, and past boxes
- Custom artist & author collaboration forms
- Interactive FAQ section with on-brand visuals and deep categorisation
- Built-in Instagram feed for social proof and real-time content
- Technical SEO and performance optimisation
- Strong security measures for safe handling of user data
- Admin-friendly CMS for easy content updates
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